It's tougher than ever to be a content provider these days. Technological advances are blurring the line between professionals and amateurs. Editing and capture capabilities that once cost millions are now available for under $10,000, encouraging competition from anyone with an idea. Professional houses struggle to create content that meets user quality expectations on anything from 60" HD TV screens down to mobile phones, yet anyone with a camcorder in their cell phone can create content with poor production quality that seems to be "good enough" for people to watch it if you post it to YouTube. The success of UGC and newentrants in distributing via the Internet has created a proliferation of content that puts pressure on content pricing, while simultaneously providing user-ratings which make the job of finding the hits easier for majors.

Kathryn is the co-founder of Synchronis.tv , producer of the first scripted webisode to stream live over the internet. Determined to bring a high level of content quality to the live platform, Synchronis.tv's first live series 35 was shot with three cameras, mixed in real time, and streamed live to the internet via a TriCaster studio at 9 pm EST from September 19th - September 30th, 2007. "35" received coverage in numerous blogs, including Mashable, Truemors, The Jeff Pulver blog, NewTeeVee and Online Video Watch, as well as by John Jurgensen of The Wall Street Journal and Virginia Heffernen of the New York Times on line edition, and is currently a featured podcast on iTunes.

Kathryn is a proud organizer of Podcamp NYC.

Mr. Mayrand has over 17 years experience working in the field of telecommunications and venture capital. He began his career as a Professional Instructor at the École Polytechnique of Montreal and at the Centre de Recherche Informatique de Montreal. Mr. Mayrand has held technical and executive management positions at Bell Canada, Telsoft Ventures, Evolucom (later acquired by Wysdom Inc.), and is co-founder of Vantrix. Mr. Mayrand holds a B.Eng in Software and Hardware Engineering and an MScA in Software Engineering, both from the École Polytechnique in Montreal.

Kfir Pravda is an independent consultant, facilitating cooperation between media and technology companies. He is also the Vice President of Marketing and Business Development of the International Multimedia Telecommunication Consortium (IMTC), where he is responsible on the organization’s message, strategic processes and overall marketing activities. Kfir was involved in the formation and strategy of several joint ventures, such as the Star Map Alliance, headed sales efforts to European mobile operators, chiefly T-Mobile International, and formed several media ventures.

Also Director of Production at Devour.tv

Mark Pascarella is President & CEO of Gotuit Media Corp. As one of Gotuit's founding investors, Mark has been a member of the company's Board of Directors since inception and joined Gotuit full-time in 2001. Under Pascarella's direction, Gotuit has pioneered video discovery / monetization and has become the leading provider of next-generation video products for multiple platforms including broadband, mobile, and cable.

Before joining Gotuit, Pascarella teamed up with Sidney Topol, the former Chairman and CEO of Scientific-Atlanta (Cisco), to found The Topol Group, an early-stage investment firm. In addition to Gotuit, The Topol Group's investments include broadband router manufacturer RiverDelta Networks (Motorola), cable services provider Navic Networks, and VoIP switch maker Cedar Point Communications. From 1992 to 1997, Pascarella worked in Business Development at Procter & Gamble.

He holds a BS in Management from Bucknell University and an MBA from Harvard Business School.