M5 Networks Inc. announced the release of M5Connect for Salesforce.com, which connects the M5 Voice as a Service platform with the Salesforce.com user interface to enable sales executives to place and receive calls from contacts directly in Salesforce.com and automatically measure performance within Salesforce reports and dashboards.
For current Salesforce.com and M5 clients, M5Connect for Salesforce is immediately available to test drive and deploy on the Force.com AppExchange.
"Connecting Salesforce and M5 gives our common clients an end-to-end solution within the as a service framework," said Clarence So, chief marketing officer, Salesforce.com. "Just as Salesforce eliminates the need for businesses to purchase software, M5 enables businesses to no longer have to purchase premise-based phone systems and M5Connect for Salesforce is the bridge for high performance sales teams that value connecting their CRM to their Phone to drive more sales."
M5Connect for Salesforce Dashboards are built on the business call logs and data to give sales executives the ability to track and monitor client and prospect call details, call frequency and call duration. It also offers the ability to take notes, assign wrap-up codes, and other performance measurements.
"As a client of both Salesforce and M5 since 2002, I can see firsthand the power of connecting these two leading "as a Service" providers," stated Eric Berridge, co-founder, Bluewolf, a provider of professional services for on-demand software applications. "For example, our inbound and outbound telesales groups and their managers can easily measure their productivity and effectiveness on a daily basis, enabling us to have leading indicators of success that enables us to sell more and increase loyalty with our clients."
The solution is a simplified alternative to a complex legacy phone-CRM integration, according to M5 Networks’ Jeff Silbert, vice president of channel and alliances.
"Connecting your legacy CRM to a premise phone system like Avaya or Nortel can be a time consuming and expensive project that typically is still only done for high-end call centers and very large enterprises if at all," said Silbert. "With M5Connect for Salesforce, any sales team of a midsized business can now take advantage of tools that can dramatically improve performance that until now were out of their reach."